The freelancing market for home-based jobs is growing at an unprecedented pace. There was a time when only students and stay-at-home moms turned to the internet to earn a few bucks and stay busy. However, the story is quite different now and the digital world has become a place where people build their multi-million dollar empires.
This constant evolution has changed the dynamics of how the freelance market now works. Home-based jobs these days demand a lot more than what they did five years ago. With so much competition in the market, clients want to stand out and get noticed, which means freelancers will have to do the same. Jobs will be awarded to those who have the required skill set and a technological edge. Being just adequate will simply not work anymore; you will need to offer something extra that helps you deliver unique products and services.
Let’s see what trends home-based freelancers should expect to see in 2019.
Quality will be the key
There was a time when you could get away with delivering modest quality, why? Because even the client wasn’t too sure what would work and what wouldn’t. But this was the case about a decade ago; things have changed tremendously since then. Even the search engines have a way to tell which content is better. You simply will not be able to get the same mileage in the market by submitting mediocre work to your client as the person delivering quality.
The quality will matter and so will your ability to deliver it!
You will need to rely on authenticity
This is an important factor for content writers. With so much material available online, the reader will only go back to the website that offers authentic content. Even the clickbait websites will have to check their facts twice before posting their stories. Remember, your readers are becoming smarter; they can tell the real from the fake.
The written content will have to support its claims with viable sources and data. This will not be an easy feat for gossip and entertainment blogs, why? Because almost all those celebrities you write about now have their own social media accounts. Every time something goes viral and they negate it, your website loses its credibility.
You need to know the new technology
With the ever-evolving technology, your home-based business’ growth will depend on how well you adapt to it. According to IBM’s Neil Sahota, 90% of all the new technology will have some AI component. This means that freelancers will need to have a completely different skill set to use this technology. This would give an edge to the qualified and certified professionals. This will saturate the market by bringing in the experts who will be offered more freelance contracts, making it tougher for old-school freelancers to compete in the same market.
The market is about to get more saturated
The fresh graduates and students who were born into the technologically advanced world see the internet as a main source of income. The millennial do not rely on the conventional methods of job hunting; they turn to the internet to start their careers; they bring with them their updated knowledge of technology and unique skill set. This will make the market more competitive and it will become harder for seasoned freelancers to find new jobs using their old skills and knowledge.
A professional network will matter
Yes, home-based jobs make it easier for you to work on your own terms but the freelance market is growing and becoming saturated. You will need a strong and vast network of clients and peers because finding new opportunities will rely, for the most part, on referrals and reviews. A freelancer who gets referred by a client to a new one will have a better chance of landing the job than the one who has no referrals.
These are just some of the trends that you may see in 2019. The online job market is becoming more and more competitive and those who know when and how to adapt will be the ones standing tall.